Chinese mobile ad network Youmi launched its first global platform last month. First announced at the 2015 Mobile World Congress (MWC) in Barcelona, Adxmi is leading the explosion in mobile internet services currently underway in China - and garnering international attention along the way.
The MWC attracts the best and brightest from the international mobile web industry. With more than 200 countries represented by nearly 100,000 attendees, it is easily one of the biggest, most influential mobile events.
Chinese companies are always well-represented, but 2015 marked the first appearance of Adxmi in Europe. They immediately made a mark, negotiating partnerships with developers and mobile service providers from around the world.
Though Chinese hardware and games have long been a dominant force on the world tech stage, the past twelve months has seen rapid mobile development in China. Concurrently, the country continues to look increasingly outward, with a growing number of firms expanding their operations overseas. Adxmi plans to provide their countrymen with first-rate international services in mobile marketing and traffic monetization.
Their prospects look good. Adxmi has already road-tested their expansion plans across Asia, opening up new markets in Hong Kong and Taiwan; they also have a presence in both North and South America.