2009 was quite a year for the wireless world. This fall was especially busy (read some analysis about why fall 2009 was so important for the future of wireless). If Juniper Research is right, 2010 is going to be even more exciting. They're predicting all sorts of interesting developments:
1. Mobile Data Traffic Explosion to put strain on 3G Networks
Though 3G is less than ten years old, 2010 could be the year when 3G networks begin to fall over under the burden of mobile data, due largely to some 33.8m IPhones that have been sold since launch.
6. Mobile Social Networking to Integrate with other Applications including M-Commerce
With mobile access to the likes of Facebook, MySpace and Twitter commonplace, adding commerce capability is the next step. And its development will start in 2010.
Viral marketing is something that marketers aspire to achieve and there is no better way of reaching that goal for those younger than 35 than through social networking on the move, featured already in many phones.
9. Smartphones to Get Augmented Reality Makeover
Augmented Reality (AR) is still in its infancy on the mobile: until Q2 2009, just a single AR app – Wikitude – was available for a single handset (the G1). However, with a raft of new Android handsets fitted with the key AR-enablers – cameras, Internet, GPS, accelerometers, digital compasses – and with the launch of the similarly-equipped iPhone 3GS and Nokia N97, new AR apps are emerging every week.
Read all ten predictions here.
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